Description

Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career. This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments.

This updated Second Edition presents:

l            New,completely updated chapters on human resources and the sales and marketing departments

l            Up-to-date case studies reflecting the latest management trends and issues

l            Profiles of industry pioneers working at all types of properties,from small motels to five-star hotels

l            New sections on yield management, lodging environments, franchise companies, and management organizations

l            Hotel and Lodging Management,second Edition is a comprehensive tool to help readers develop the understanding, knowledge,and skills to be tomorrow's management leaders.

Table of Contents

Preface.

Introduction.

Chapter 1. Growth and Development of the Lodging Industry.

Chapter 2. Organizational Structure.

Chapter 3. The Front Office.

Chapter 4. Housekeeping.

Chapter 5. The Marketing and Sales Department.

Chapter 6. Human Resource Management.

Chapter 7. Hotel Food and Beverage.

Chapter 8. Loss Prevention and Security.

Chapter 9. The General Manager. .

Chapter 10. Yield Management.

Chapter 11. Management Contracts and Franchise Agreements.

Chapter 12. Time-Share and Vacation Ownership.

Chapter 13. Resorts, Theme Lodging, and Special Lodging Environments.

教師配件